Privacy policy

Effective Date: 29 November 2025

Travel Smarter (“we”, “us”, “our”) is committed to protecting your personal data and respecting your privacy. This Privacy Policy explains what information we collect, how we use it, and your rights.

By using this website, you agree to the practices described below.

1. Information We Collect

We may collect the following types of information when you interact with this website:

a) Personal Information You Provide

Such as:

  • Name

  • Email address

  • Phone number

  • Any information submitted through forms, applications, or enquiries

b) Automatically Collected Information

When you visit the site, we may automatically collect:

  • IP address

  • Browser type and device information

  • Pages viewed and time spent on the site

  • Cookies and tracking data (see Section 6)

2. How We Use Your Information

We may use your information to:

  • Respond to enquiries and provide customer support

  • Deliver services, resources, or training you’ve requested

  • Send updates, marketing emails, or newsletters (you may unsubscribe at any time)

  • Improve website performance and user experience

  • Maintain security and prevent misuse

We will never sell your personal information.

3. Legal Basis for Processing (GDPR)

For visitors in the UK or EU, we process personal data under one or more of the following legal bases:

  • Consent (e.g., signing up for emails)

  • Contract (e.g., providing resources you have purchased or requested)

  • Legitimate interest (e.g., improving services or responding to enquiries)

  • Legal obligation (where required)

4. Sharing Your Information

We may share information only with:

  • Trusted service providers (e.g., email software, payment processors, website hosts)

  • Platform partners needed to deliver services

These providers are required to keep your data secure and use it only for the intended purpose.

We do not sell or rent personal data.

5. Data Storage and Retention

We keep your information for as long as necessary to fulfil the purpose for which it was collected, or as required by law.

If you request deletion of your data, we will remove it unless we are legally obligated to retain it.

6. Cookies and Tracking

This website may use cookies and similar technologies to:

  • Improve site performance

  • Remember preferences

  • Analyse usage patterns

You can control or disable cookies through your browser settings.
However, some features of the website may not function properly without them.

7. Your Rights (UK & EU Residents)

You have the right to:

  • Access your personal data

  • Correct inaccurate information

  • Request deletion of your data

  • Withdraw consent at any time

  • Object to certain types of processing

  • Request a copy of your data

To exercise any of these rights, please contact us at alysha@travelsmarter.uk.

8. Security

We take reasonable technical and organisational measures to protect your information from loss, misuse, or unauthorised access.
However, no online service can guarantee complete security.

9. External Links

This website may contain links to external sites. We are not responsible for the content or privacy practices of those websites.
We encourage you to review their policies separately.

10. Updates to This Policy

We may update this Privacy Policy occasionally. Any changes will be posted on this page with an updated effective date.
Continued use of the website indicates acceptance of these changes.

11. Contact

If you have any questions about this Privacy Policy or your data, please contact:

alysha@travelsmarter.uk